Isuzu InRoads The Magazine of Isuzu Sales Success

Keep in Touch with InRoads

Isuzu US published an internal magazine "InRoads" which they distributed to employees at US Isuzu dealerships. It was designed to highlight upcoming technical developments and new models, with a focus on the American market. It's very high quality for an internal publication with full color pages and a simple stapled binding - the magazine was usually about 8-10 pages. These are the issues with VX and related articles in order by publication date.

Isuzu InRoads Magazine November 1999 "You Ought to Be in Pictures" (US)

Published: 1999.11

The November 1999 InRoads has a half-page article on the use of Isuzu vehicles in TV and movies, including "Switch at Birth" and the VX-02 in the movie "Mission to Mars" titled "You Ought to Be in Pictures."

Isuzu InRoads Magazine December 1999 "VehiCROSS Wins Russian Design Award." (US)

Published: 1999.12

The December 1999 InRoads features the VX "In The News" as a headline "VehiCROSS Wins Russian Design Award."

Isuzu InRoads Magazine January 2000 "In The News" (US)

Published: 2000.01

The January 2000 InRoads has the VehiCROSS in two articles - the first "Isuzu's Star Power Continues to Shine Bright" talks about the VX-02's use in Mission to Mars and the use of a VehiCROSS in the movie "Unconditional Love."

Isuzu InRoads Magazine February 2000 "Larger than Life" (US)

Published: 2000.02

The February 2000 issue of InRoads has an article "Larger than Life" which discusses the Kai and ZXS concept vehicles and relates them to the VehiCROSS prototype from the 1993 Tokyo Auto Show.

Isuzu InRoads Magazine March 2000 "Broadening the Spectrum" (US)

Published: 2000.03

The March 2000 InRoads features the 2000 model Ironman VehiCROSS on the cover. On pages 6-7 "Broadening the Spectrum" goes over changes for the 2000 VehiCROSS model.

Isuzu InRoads Magazine April 2000 "Going Long" (US)

Published: 2000.04

The April 2000 issue of InRoads features the VX-4 and the excitement of attendees who saw it at the Detroit Auto Show.

Isuzu InRoads Magazine September/October 2000 "Creating Tomorrow's Products Today" (US)

Published: 2000.09

has a four page article "Creating Tomorrow's Products Today" which discusses the Isuzu product team, what they do and how they think about new products.

Isuzu InRoads Magazine November/December 2000 "2002 Isuzu Axiom" (US)

Published: 2000.12

The November/December 2000 issue of InRoads introduces the Axiom for 2002 on the cover and on two pages.

 

 

 

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